Why Creativity is Important for Marketing
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Why Creativity is Important for Marketing

What truly makes companies stand out from one another? Creativity. In this day in age, it is crucial to stay up to date with changes and innovations in order to be effective in marketing. As marketers, we are constantly trying to find favor in the eyes of consumers. Creativity is the most important tool for...

TMC Speaker Interview Featuring Lia Reich
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TMC Speaker Interview Featuring Lia Reich

Triangle Marketing Club is excited to welcome Lia Reich, Vice President of Marketing and Communications of PrecisionHawk. I got the opportunity to talk to Lia as she prepares for her talk at TMC. She’s an athletic, dog enthusiast, that loves to travel and meet new people! Now you, our amazing TMC audience, has a chance...

Sponsorship Spotlight: Zig Zibit
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Sponsorship Spotlight: Zig Zibit

Triangle Marketing Club offers much gratitude to our sponsors. They are the reason we are able to put on the events, and, not to mention, help us provide the appetizers/beverages. We are especially thankful for the support we had from our sponsors from our recent Holiday party last month. As we start off the new...

Sponsor Spotlight: Marshall Multimedia
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Sponsor Spotlight: Marshall Multimedia

Marshall Multimedia is a video production company located in Wake Forest, North Carolina. As a Platinum Sponsor of Triangle Marketing Club, we couldn’t thank Marshall Multimedia enough for the support. Thank you Erik Woodard for your time, knowledge, and contributions. “We are a video content strategy and production company… we’re a bit of a Frankenstein,...

TMC Speaker Interview Featuring Laurie Ruettimann
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TMC Speaker Interview Featuring Laurie Ruettimann

Triangle Marketing Club is kicking off another year with more talented speakers, creative projects and developments, interesting discussion, and of course – lots of networking! There is so much to look forward to in 2018, and it all starts with our first meetup of the year on Tuesday, January 30th. Laurie Ruettimann, an influential speaker,...

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Awesome Marketing Agencies to Work For in Raleigh

Raleigh is one of the fastest growing cities in the country. As North Carolina’s capital and the home of dozens of company headquarters, Raleigh is a great place to look for your next marketing job. The City of Oaks is even ranked third for Best Places for Business and Careers by Forbes. So where do...

Common Misconceptions About Networking
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Common Misconceptions About Networking

Common Misconceptions About Networking Networking. It is something done so frequently in business that many people think they know the best way to go about doing it. Do you rush up and shake as many hands as you can at a place? Or perhaps, do you try to collect every business card someone has on...

by December 21, 2017December 21, 2017
Why Project Management is Important as a Marketer?
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Why Project Management is Important as a Marketer?

  As a marketer, many people view us as the front of the business. As to our knowledge, what is seen and what attracts customers is on our plate. However many people do not realize how much strategy and organization is poured into the process on the way. Each marketing operation has a specific plan...

Origins of Using Santa Claus in Advertising
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Origins of Using Santa Claus in Advertising

With Christmas right around the corner, now would be an appropriate time to dive into the history of Santa Claus in advertising. Who gets the credit here? Did the Coca-Cola Company create the figure we know today as Saint Nicholas? Or perhaps, was Coke the first one to utilize Father Christmas in the advertisements? The...

by December 1, 2017December 1, 2017
The TMC Interns Reflect on Internet Summit 2017
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The TMC Interns Reflect on Internet Summit 2017

Earlier this month, TMC sent 9 interns to Internet Summit 2017 in Raleigh, N.C. Our interns are the next generation of marketers, and Internet Summit was a great opportunity for them to learn and network with really cool people. Below they’ve shared some of the key insights they got from this conference!   Rachel DiBattista Internet Summit...